Kolomoni has launched its “Take Control with Kolomoni” campaign as the financial services company seeks to deepen awareness of its products and strengthen its appeal among individuals, businesses and organisations.

The campaign, unveiled at an event attended by customers, partners, stakeholders and media representatives, is aimed at positioning Kolomoni as a provider of accessible, secure and affordable financial solutions while encouraging Nigerians to take greater control of their finances.

A major highlight of the launch was the unveiling of the company’s South-West brand ambassadors: actors Odunlade Adekola, Ayo Ajewole, popularly known as Woli Agba, and Adeyemo Enoch, also known as Baba Alariya.

The ambassadors are expected to drive awareness of Kolomoni across the South-West and connect more customers with its financial products and services.

The company also announced free transfers for users aged 25 and below, subject to applicable terms and conditions, as part of its efforts to make financial services more affordable for younger Nigerians.

Speaking at the event, John Alamu, group managing director of CapitalSage Holdings, said Kolomoni’s growth had been shaped by its ability to adapt to changes in the financial services landscape.

“Kolomoni’s journey has been defined by resilience, innovation, and a relentless commitment to serving our customers. As the financial landscape continues to evolve, so have we. Our commitment remains to build solutions that meet the changing needs of individuals, businesses, and communities while driving greater financial inclusion,” he said.

Samirah Ade-Adebiyi, managing director of Kolomoni, said the company’s products were developed to address the financial needs of different categories of customers.

“Kolomoni is designed to serve the financial needs of individuals, businesses, and organizations through innovative, secure, and accessible solutions. Every product and service we offer is built around making banking simpler, smarter, and more rewarding for our customers,” she said.

Nath Ude, in his closing remarks, said the campaign was designed to reinforce the company’s customer-focused approach and commitment to product innovation.

“The ‘Take Control with Kolomoni’ campaign reflects our commitment to continually listen to our customers, innovate purposefully, and evolve our products and services to meet their changing needs. We remain focused on delivering meaningful value and empowering individuals, businesses, and organizations with the financial tools they need to take control of their financial future,” he said.

Taofeek Oyedokun is a correspondent at BusinessDay with years of experience reporting on political economy, public policy, migration, environment/climate change, and social justice. A graduate of Political Science from the University of Lagos, he has also earned multiple professional certificates in journalism and media-related training. Known for his clear, data-driven reporting, Oyedokun covers a wide range of national and international socioeconomic issues, bringing depth, balance, and public-interest focus to his work.